We’ve just returned from the DLD conference in Munich, our heads buzzing with new insights, inspirations and ideas. Here’s a recap of the DLD with our own “reality” recap:
1) Current reality: One of the key “reality” topics this year was the current financial & economic crisis, which by the way is also the inspiration behind our current marketing campaign.
2) Some realities repeat themselves: This year we were once again proud sponsors of the DLD 2009 and powered the lunch break on the main day.
3) Real truths: What’s that saying? “The way to (someone’s) heart is through their stomach” – well we hope we managed to warm the delegates´ hearts and fill their stomachs this year, whilst giving them some great XING merchandising and branding to look at the same time. A XING networking lunch at DLD 2009 was a great match. See images below:
4) Really good: This year there was ...




